Marketing Operations Manager (Visual Merchandising & Creative) - Optik Melawai

Join Optik Melawai, a leading name in premium eyewear, as our Marketing Operations Manager (Visual Merchandising & Creative). In this dynamic role, you will spearhead the development and execution of innovative visual merchandising (VM) strategies to enhance customer experience and drive sales. Based in Jakarta Raya, this opportunity presents a chance to work with top-tier tools like Adobe Photoshop, Illustrator, and InDesign, and collaborate with a creative team to bring your vision to life.

As a Marketing Operations Manager, you'll be at the heart of our marketing efforts, working closely with the sales and design teams to create compelling in-store displays. Your mission is to ensure that every customer who walks into our stores feels inspired and motivated to make a purchase. With Optik Melawai's commitment to excellence, you'll have the support and resources to grow both personally and professionally.

📋 Tanggung Jawab Pekerjaan

• Develop and implement visual merchandising strategies to enhance customer experience and drive sales.
• Collaborate with the design team to create eye-catching in-store displays using Adobe Photoshop, Illustrator, and InDesign.
• Analyze sales data to identify trends and opportunities for improvement.
• Manage and oversee the execution of marketing campaigns, ensuring they align with the company's goals.
• Coordinate with vendors and suppliers to source high-quality eyewear and accessories.
• Train and mentor junior staff on visual merchandising best practices.
• Stay updated with the latest trends in the eyewear industry and incorporate them into our VM strategies.
• Ensure compliance with all marketing regulations and company policies.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Design, or a related field.
• Minimum of 5 years of experience in visual merchandising or a related field.
• Proven experience in developing and executing VM strategies in the retail or eyewear industry.
• Proficiency in Adobe Photoshop, Illustrator, and InDesign.
• Strong analytical skills with the ability to interpret sales data and identify trends.
• Excellent communication and collaboration skills with the ability to work effectively with cross-functional teams.
• Creative and innovative thinker with a keen eye for detail.
• Familiarity with POS systems and other retail management tools.

🛠️ Keahlian

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